Make a Connection with Your Ezine Readers


 by: Alicia Forest

Are there ezines that you receive that you just can't wait to read? I know I have 3 or 4 that I read as soon as they hit my inbox, and others that I print and put in my "reading box" next to my desk.

What do you think makes me want to read those few right away?

It's the personal connection I feel to the author, even if I don't know that person (some I've met, some I haven't yet). Besides the valuable content I get each time I read their newsletter, I am most interested in finding out what's happening with them, personally and professionally.

As they share more about themselves and their lives, I get to know, like and trust them (and their products or services) over time (and you know that people usually only buy from people they know, like and trust, right?). And eventually I tend to make the investment in them and their offerings.

For example, I was (and still am) a subscriber to Chris Barrow's "More Profit in Less Time" ezine for about a year when I learned through it that he was holding a live event in NYC. I signed up (at $200), attended the event, and left as a client (for $450/month). Do you think I would have invested that kind of money if I hadn't gotten to know, like and trust CB and his materials? Of course not.

So, how can you put more of YOU in your ezine to make that connection with your readers? Try some of the following:

> What's going on with you? Can you think of two or three things that are happening in your life right now that you could share with your readers? You only need to get as personal as you feel comfortable with, so don't feel that you need to share everything, by any means. Just a couple of things that you can share comfortably that your readers might find interesting as well as help them feel more connected to you.

For example, are you going on vacation soon or did you just get back from a trip? This is usually an easy topic to start with, and don't be surprised if your readers write to you to suggest hotels, tell you their experiences when they visited the same locale, etc.

Or do you have a pet that you can relate stories about? You'll be amazed at how many of your readers will feel like they really know you if you share your latest "adventures with Rover" stories.

> Ask for help. If you are trying to make a decision about something, ask your readers for suggestions and feedback. To continue the vacation example above, say you are considering taking a cruise. Ask your readers for suggestions as to their favorite cruise line, or which ones to avoid. They'll be happy to help!

Or for an another example, I know when we go to sell our house in the next few years that the first people I'm going to let know about it are my ezine readers. Maybe none of them would be interested, but they might know someone who is!

> Add photos. I try to add a photo every week, if I can (it's not hard when I take a lot of pictures of Chloe!). A photo of yourself is also a really good idea. It goes a long way in helping your readers see you as a real person.

Try to incorporate these ideas into one section of your ezine, either at the beginning or the end. You can call it anything you like: A note from you, personal reflections, from the desk of_______, etc. Personally, I like to see it at the beginning since it's usually the part I read first... :)

Remember not to take up too much space, though. You still want the majority of your ezine to contain quality content for you reader, since that's why they signed up in the first place!

Copyright 2005 Alicia Forest

About The Author

Alicia M Forest, MBA, Multiple Streams Queen & Coach?, & Founder of http://www.ClientAbundance.com, teaches coaches, consultants, online entrepreneurs and solo professionals to attract more clients, create profit-making products and services, make more sales, and ultimately live the life they desire and deserve.

For FREE tips on how to create abundance in your business, visit http://www.ClientAbundance.com



The Nile Cruise - In the Footsteps of the Pharaohs

The Nile Cruise - In the Footsteps of the Pharaohs


 by: Andrew Muigai

Egypt is where history first emerged. It is here that we have the first pictographic record of events and persons. Hieroglyphics, the system of writing used by ancient Egyptians can be traced back to about 3200 BC. At about 3180 BC, the nations of Upper and Lower Egypt were brought under the rule of a single king titled Pharaoh. The first Pharaoh is thought to have been Menes, who set his capital at Memphis, 22 km south of Giza in today's Cairo. The Pharaohs established the systems that brought forth the highly successful Egyptian civilization.

The history of Ancient Egypt lasted for about 3,000 years. Ancient Egypt declined, was overrun and thereafter ruled by foreign powers. The Greeks and Romans who ruled after the decline were aware of the great similarity between their own gods and those of the Egyptians. They not only tolerated Egyptian religion, but also expanded existing...

The Nile Cruise - In the Footsteps of the Pharaohs
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All Size Cruises

All Size Cruises


 by: Navire Coissey

Cruise means to sail or to go on a voyage for fun and

pleasure. It also means to move along slowly in an

unconcerned manner. Cruising has another meaning too -

traveling at a constant speed that provides optimum

efficiency for a fixed time, as in the case of aircrafts.

The most common meaning of the word cruise is the "cruise

ship." People carry a certain image for cruise ships. For

them a stupendous white Commercial ship that encloses

pleasure similar to paradise is the cruise ship. Since this

is what people imagine, all the advertisements of cruise

vessels depict this particular picture in order to promote

the cruise ships and vessels. To set the records straight,

this kind of love boats are just one of the categories of

types of cruise vessels.

There are many kids of cruise vessels for young people to

work. Some might work one a luxurious one while others...

All Size Cruises
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Why Should You Take A Panama Cruise ?

Why Should You Take A Panama Cruise ?

 by: Paul Selson

A Panama Cruise is amongst the most spectactular cruise available worldwide.

Just in case you are unsure exactly where Panama is in the world,... it is situated in Central America.

Panama is home to the Panama Canal, which is a man made waterway joining the Pacific and Atlantic Oceans.
The canal is known as one of the greatest feats of engineering in the 20th Century, due to the fact it physically severs the land mass of North and South America for a total distance of 80 kilometers.

Since opening in August 1914, it's use has steadily increased, culminating with over thirteen thousand vessels using the canal last year.

Hundreds of ships, including Panama cruise ships travel the length of the canal offering spectacular scenic voyages to a truly international audience.

Actually touring the canal aboard a luxury cruise ship is an amazing experience.
The...

Why Should You Take A Panama Cruise ?
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Five Family Friendly Vacations Ideas and How To Make Them Affordable

Five Family Friendly Vacations Ideas and How To Make Them Affordable


 by: Patricia Kopp

Does the cost of travel have you wondering whether or not you can afford to take your family on a vacation this year? Your much needed and well deserved vacation should be a priority in your life and we are providing ways to make your family vacation time more affordable and more enjoyable.

1. Kids and Cruises ?Traveling by ship is a way for families to visit several places on one trip without constantly having to pack and unpack which is a big benefit for parents with young children. Additionally most cruise lines offer children's programs and kids will love the freedom of life on board a cruise ship.

Way to save on cruising: Travel agents specializing in cruises and businesses that book blocks of cabins can offer quite a savings on rooms. Cruising prices are also dependent upon the season you choose to cruise. Look for off season specials or cruises...

Five Family Friendly Vacations Ideas and How To Make Them Affordable
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The Luxury Of Traveling With Yacht Charter Companies

The Luxury Of Traveling With Yacht Charter Companies


 by: Clinton Maxwell

Luxury is something everyone deserves from time to time. Such an indulgence can make a vacation a truly rejuvenating experience. One of the best ways to get the luxury of the rich and famous to fit into your budget can be yours through yacht charter companies. These companies specialize in creating custom sailing vacations that redefine travel.

Planning Your Luxury Trip

With your budget in mind, it is easy to plan a chartered yacht vacation. Companies often have a fleet of sailing vessels that can accommodate parties of various sizes. You may want to make it a more intimate trip with only close family. There are charters that can be rented for as few as two people. These include either a sailboat or motorboat and can come with or without a crew and captain to sail the ship for you. If you choose not to hire a crew, you will have to show that you are knowledgeable...

The Luxury Of Traveling With Yacht Charter Companies
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Sony Mp3 Players

Sony Mp3 Players

 by: Brian Lupichuk

Sony Mp3 Players have earned the status of being one of the best players on the market. The Sony Mp3 Players are quite versatile for style, looks, and of course accessories. With the Sony mp3 players you can choose from either the Hard drive player, Flash Memory player, MP3 CD player, or the Mini Disc player. Sony mp3 players come in a good affordable price range from $100 to $300.

Lots of the Mp3 players with...

Sony Mp3 Players Cruise pool table Make a Connection with Your Ezine Readers Sony Mp3 Players Cruise pool table Make a Connection with Your Ezine Readers
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Delicious Vintage Chocolate Recipes For All Seasons

Delicious Vintage Chocolate Recipes For All Seasons

 by: Victor Carlton

Whether it?s a party, a quiet day in the house or just cruising downtown with friends, there?s always an occasion (or excuse) to gratuitously munch on chocolate.

Everyone loves chocolates, especially the types made from those secret vintage recipes. Listed below are a few of such.

CHOCOLATE JELLY WITH CRYSTALLIZED GREEN GAGES

Dissolve in a quart of water three tablespoonfuls...

Delicious Vintage Chocolate Recipes For All Seasons Delicious Vintage Chocolate Recipes For All Seasons
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Sales Management and Leadership ? They aren?t the same!

Sales Management and Leadership ? They aren?t the same!

 by: William J. Truax

Today Sales Managers usually have two roles. First, they have to manage and administer the sales team. Second, they are also expected to demonstrate Leadership of the sales team. These are two different roles.

Most Sales Managers are trained in the management and administration skills, but few are taught Leadership. They are simply expected to Lead ? a very poor and risky strategy.

I...

Sales Management and Leadership ? They aren?t the same! vacuum cleaner Cruise Make a Connection with Your Ezine Readers Sales Management and Leadership ? They aren?t the same! vacuum cleaner Cruise Make a Connection with Your Ezine Readers
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Top Spyware Removers Considerations

Top Spyware Removers Considerations

 by: Gary Gresham

Only the top spyware removers are successful at detecting and removing spyware and adware from your computer. You should look for complete protection against these threats: spyware, adware, keyloggers browser hijackers and Remote Access Trojans. These are the infections that slow your computers performance and expose your confidential information to hackers.

When you are comparing the top spyware...

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exercise Cruise exercise Cruise